Call us  (859) 623-8561

805 Eastern Bypass #8
Richmond, KY 40475

Mon–Fri: 10:00am – 8:00pm
Sat: 9:00am – 8:00pm
Sun: 1:30pm – 6:00pm


Did you know each of your feet have 26 bones, 33 joints, and over a 100 muscles, tendons, and ligaments?

That is a lot to take care of!

Even with a healthy lifestyle, foot problems are common in millions of Americans. Our level of activity and work load force us to over use our feet, so proper support and shoe fitting are essential.

The Brannock Device is a clever invention that is just as useful today as it was when it was created in 1927. Think about the last time you had a foot measurement from a shoe expert. Though an adult foot might not change in length, it still changes shape throughout adulthood as arches fall and foot ailments cause damage. Come in for a quick measurement and make sure your feet have a chance to be healthy!

Plantar Fasciitis is the most common foot condition we deal with at Soft Shoe. Running the length of the underside of your foot, you have a strip of fibrous tissue called the plantar fascia. The tissue connects at your forefoot and heel, so inflammation results in a strong, painful tug at your heel. If you feel heel pain when you take your first steps in the morning, there is a great possibility that you have Plantar Fasciitis. Supporting your arch is a key component in solving this problem!

One of our proudest offerings at Soft Shoe is iStep technology.

We offer FREE Foot Scans to everyone! The iStep has 3,744 gold-plated sensors that measure your foot pressure. This precise method of measurement provides our trained iStep technicians with your arch size and type and recommends the perfect semi-custom insole for your foot type.  Visit  to learn more about iStep Technology! states that injury, disease, and trauma combine with improper fitting to cause just about all types of foot pain. This website is a great tool to learn about types of foot conditions. If you have prolonged foot pain, we recommend visiting a podiatrist. 

Lyncos by Aetrex are our top suggested insole. They provide the blissful comfort through the combination of cushion, arch support, and precise metatarsal support.

Powersteps are the most commonly known support insole in today’s market. The provide plenty of arch support beneath a cushioned pad. 


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